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In Business / College | 2025-07-06

Identify the weakness of the following public relations objective: to increase awareness of our fitness services by the end of the year.
A. It does not specify the desired magnitude of change.
B. It does not begin with the word to.
C. It does not include a verb.
D. It specifies a deadline.

Asked by fowler0511

Answer (1)

The main weakness of the public relations objective is that it does not specify the desired magnitude of change regarding the increase in awareness. Without defining what 'increase' means, success becomes ambiguous. Clear objectives should include measurable criteria alongside deadlines to be effective. ;

Answered by GinnyAnswer | 2025-07-06