Nilesh represents an intrapreneur as he initiates a new product line within the startup. Intrapreneurs develop new ideas by leveraging the company's resources and capabilities, minimizing personal risk while fostering innovation. Their role is crucial in adapting and enhancing company offerings in competitive markets.
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Nilesh represents an 'Intrapreneur'.
An intrapreneur is someone who behaves like an entrepreneur but works within a large organization and initiates new products or processes. In this case, when Nilesh joins a startup and starts a new product line within the company, he is acting as an intrapreneur.
Who? Intrapreneurs operate within organizations, identifying new opportunities and creating projects similar to entrepreneurs but with the backing of their company rather than starting from scratch.
What? Intrapreneurs bring innovative ideas to life within an existing company. They use their entrepreneurial skills to expand the company's product lines and improve its processes while utilizing the organization’s resources.
Why? Companies encourage intrapreneurship to foster innovation and keep pace with market changes while leveraging the existing framework and resources. It helps companies remain competitive and adapt to new trends.
How? Intrapreneurs usually initiate projects by identifying a gap or an opportunity in the market, following which they develop a business proposal and seek internal support or funding. They work through the company's hierarchy to get approval and use company assets and teams to bring the idea to fruition.
In summary, Nilesh is an intrapreneur as he is fostering innovation and product development within an already established company structure.