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In Business / High School | 2025-07-03

A person comes across an unfulfilled need in the marketplace and takes up entrepreneurship. This is called?

A. Major influence toward entrepreneurship
B. Push & Pull influence toward entrepreneurship
C. Pull influence toward entrepreneurship
D. Push influence toward entrepreneurship

Asked by abdulazizalmaw8480

Answer (2)

The correct option for the question is C, Pull influence toward entrepreneurship, as it describes the motivation of being attracted to an unfulfilled market need. This highlights how individuals are inspired to create businesses when they see opportunities. In contrast, push influence refers to starting a business out of necessity.
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Answered by Anonymous | 2025-07-04

The question pertains to the motivations behind entrepreneurship, particularly focusing on when a person identifies an unmet need in the market and decides to create a business to address it. This scenario is an example of 'Pull influence toward entrepreneurship.'

Definition :

Pull Motivation : This involves being 'pulled' into entrepreneurship by attractive opportunities. It occurs when individuals see potential in unfulfilled needs or gaps in the market, which motivates them to start a business. The desire to capitalize on these opportunities can lead to innovative products or services that meet consumer demands.


Context :

Entrepreneurs are often motivated by pull factors because they want to take advantage of an opportunity they perceive as lucrative. This can include exploiting a gap in the market, responding to a new trend, or using a new technology.


Examples :

A tech-savvy individual notices a lack of user-friendly project management software for small businesses and decides to create an app to fill that gap.
A fashion designer identifies a growing interest in sustainable clothing and starts a brand focusing on eco-friendly fabrics.



In conclusion, when a person is influenced by potential market opportunities and is drawn to entrepreneurship as a means to fulfill that need, it is best described as a 'Pull influence toward entrepreneurship.' Thus, the correct choice is (C) Pull influence toward entrepreneurship.

Answered by SophiaElizab | 2025-07-06

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